Vision, Mission, and Values

We are here to be a resource for people who want to improve the health and quality of life for themselves and the animals they care for.

Our Vision: Help educate horse and dog owners to the reality of the toxic burdens in the world today. We will strive to continue to provide answers and solutions for the problems conventional veterinary wisdom cannot solve.

Our Mission: We are dedicated to continuing to learn and adapt with the constantly growing body of knowledge in how the environment directly affects the health and wellbeing of our animals. We promise to always bring you the best holistic horse supplies and highest quality natural animal products.

Our Values:

Integrity, fair prices, high ethical standards and dependable service.
Incredibly fast response times on inquiries and orders.
Excellence in everything we do.


Learn more about who we are and why we are different:

Our Vision, Mission and Values

Our Story